Inset Double
A compact double with crisp linen, an en-suite shower and everything in reach. A windowed room for one or two.
One double bed · Sleeps 2 · 9–10 m² concept
From £90.00 / room / night · Saver demo rate
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LONDON · WEST END
SOHO
The city outside. Your space inside.WELCOME TO INSET SOHO
Less room.
More London.
Stay close to the streets you came to explore. Our Soho hotel concept brings compact rooms, considered essentials and a welcoming café to the heart of the West End.
A show, a late dinner, a gallery you have been meaning to visit. Make the most of your time outside, then return to a space that feels entirely your own.
Leicester SquareTottenham Court RoadPiccadilly CircusCharing Cross
Nearby transport areas for inspiration. Confirm actual routes before travel.MADE FOR CITY STAYS
Small rooms.
Everything considered.
A comfortable bed, a private shower and a place to recharge. Choose from five room concepts, with sizes, occupancy and window options shown before you book.
Compare all rooms
01 Crisp linen02 En-suite shower03 In-room screen04 Air conditioning05 Tea & coffee06 Wi-Fi
Your room in Soho
Inset Single
An efficient private space for one guest. A single bed, a shower and a quiet pause between city plans.
One single bed · Sleeps 1 · 8–9 m² concept
From £60.00 / room / night · Saver demo rate
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Inset Inside Double · no window
All the essential comforts in a room without a window. Clearly labelled, so you can choose what works for you.
One double bed · Sleeps 2 · 9–10 m² concept
From £70.00 / room / night · Saver demo rate
Explore the roomInset Queen
A larger bed and a little more space to settle in. A windowed room for a solo escape or a stay for two.
One queen bed · Sleeps 2 · 10–12 m² concept
From £110.00 / room / night · Saver demo rate
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Inset Accessible
A step-free room concept with an adapted shower and more circulation space. Confirm individual access needs before a real stay.
One double bed · Sleeps 2 · 12–14 m² concept
From £90.00 / room / night · Saver demo rate
Explore the roomRoom sizes and prices are illustrative. Inside Double has no window. Single rooms sleep one guest.
INSET CIRCLE
Book direct. Settle in.
Try the member experience: 10% off room charges, breakfast included and an optional room-number choice. The best eligible discount applies.
A closer look at Soho
Full gallery
Where can I in Soho?
6 neighbourhood ideas
go
The Photographers’ Gallery
Make room for a different perspective with a visit to a photography exhibition near the West End.
Explore
go
Soho Square
A green pause between city streets. Bring a coffee and let the afternoon take a slower turn.
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go
West End theatre streets
Build an evening around a performance, with time for dinner and a walk through the West End.
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eat
Dinner in Soho
From a quick pre-theatre plate to a longer evening at the table, leave space in your plans for a good meal.
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drink
An evening in Soho
Find live music, a quiet table or a familiar pub. There is more than one way to end a city day.
ExploreBEFORE YOU ARRIVE
Your questions, answered.
When can I arrive and leave?
The sample uses check-in from 15:00 and check-out by 11:00. Early arrival from 12:00 is £15 per room; late departure until 14:00 is £25 per room. These are demo options, not a guarantee at a real hotel.
What is included?
A private room and shower, Wi-Fi, room storage and linens are part of the concept. Breakfast is £12 per guest per night, or included when you select the Inset Circle demo rate.
Can I change my plans?
The Flexible rate allows demo date changes and cancellation before arrival. Saver is a lower-price, non-refundable concept. You see the selected rules before confirming. No money changes hands.
Travelling with children or a larger group?
Single rooms sleep one guest; all other room types sleep one or two, including children; a lead guest must be 18 or over. Three rooms is the self-service limit. Use the group enquiry for other arrangements; no cots or extra beds are assumed.
What about accessibility?
Select Accessible room in the search. The sample has limited illustrative accessible inventory. Real room dimensions, equipment and individual access requirements need confirmation with an actual hotel.
INSET CAFÉ
From the first coffee
to the last conversation.
A place to start the morning, pause between plans and unwind in the evening. Explore our café and breakfast concept.
Meet the caféCONTACT INSET SOHO
Let’s plan your stay.
Ask about a room, group visit or access requirements. This fictional hotel has no operating address or phone line; the form previews an enquiry only.
Getting hereManage a demo booking